Nollywood actress and filmmaker Funke Akindele has resorted to social media to share her thoughts on the marketing approach for her films.
The actress, noted for her dancing and hilarious marketing strategies for her films, is currently the highest-grossing Nollywood filmmaker.
In a series of posts on her Instagram story on Saturday, the actress emphasized that she is not obstructing anyone’s growth and that it only makes sense if they all achieve together.
She said, “I’m not the one hindering your progress. Ka rin ka po, yiye nin ye ni.”
She went on to say that the sky is vast enough for everyone to soar, and that others should forge their own path if they can’t beat them or join the present one.
She said, “If you can’t beat them or join them, create your own path. Don’t allow jealousy to burn you. The sky is so big for everybody to fly. Eyin Werey jojo!!!”
She urged her colleagues to develop different marketing techniques for their films.
She said, “Go ahead and create alternative promotion or marketing strategies for promoting your business, or hire a company to handle it.
“You can do it! The opportunities are endless, and everyone has their own path. I’m focused on mine, and I have faith in God’s plan for me.” She added.
Funke Akindele currently holds the record for the top three highest-grossing Nollywood movies, with Behind The Scenes, released in 2025, grossing N2,407,000,000 and still counting.
Everybody Loves Jenifer, released in 2024, grossed N1,882,553,548, and A Tribe Called Judah, released in 2023, grossed N1,408,227,541.
